Here are some books on:
- leadership and people management,
- business development and entrepreneurship,
- sales, negotiation and customer care.
If they are relevant to what you do (or are preparing to do), I recommend to read and study them (many times). Presented by author, in alphabetical order.
Ken Blanchard & Spencer Johnson – The One Minute Manager
Whether you are new or not in a leadership role, this book will serve as a reference on how to set goals, praise and reprimand people for whom you are responsible.
Tags: leadership, people management
Brendon Burchard – The Millionaire Messenger: Make a Difference and a Fortune Sharing Your Advice
What you know is valuable. Because it can solve problems other people have. You not only should share your expertise with the world, but you can also make great money doing it. This book will show you how to do both.
Tags: entrepreneurship, on-line presence, contribution
Paul Cherry – Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants
You probably know I am a great fan of using questions in selling, negotiation and customer care. Part of my fascination and questioning skill has been built with this book.
Tags: selling, customer care
Robert Cialdini – Influence: The Psychology of Persuasion
A must read if you want to know how to influence other people. Classic six rules of persuasion: liking, authority, reciprocity, social proof, consistency, scarcity. Do they ring a bell? Great. They don’t? Study the book now!
Tags: influence, selling, leadership
Roger Dawson – Secrets of Power Negotiating: Inside Secrets from a Master Negotiator
There is no book with “all you need” to negotiate well, but this one comes very close. You wouldn’t like to approach any negotiation without having read this book.
Tags: negotiation, influence
Pat Flynn – Will It Fly? How to Test Your Next Business Idea So You Don’t Waste Your Time and Money
It’s a structured approach to get more certainty that your briliant(?) business idea will actually work. The process can work for both on-line and off-line businesses.
Tags: entrepreneurship, on-line presence
Jeffrey Gitomer – Little Red Book of Selling: 12.5 Principles of Sales Greatness
Kevin Hogan – The Psychology of Persuasion: How To Persuade Others To Your Way Of Thinking
We all would like to influence what other people do. This book definitely shows an effective way to do that.
Tags: influence, selling, leadership
Michael Hyatt – Platform: Get Noticed in a Noisy World
If you have something to say, you need a communication platform that will make your voice heard. And once you heard, you can start making money on it. That’s what this practical book is all about.
Tags: on-line presence, social media, entrepreneurship, contribution
John P. Kotter – Leading Change
This book is about a number of key elements that make an organizational change successful.
Tags: change management
Ryan Levesque – Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy…Create a Mass of Raving Fans…and Take Any Business to the Next Level
Tags: entrepreneurship, selling, on-line presence
Well… it’s not a set of selling techniques. It’s a though-provoking story about fundamentals of personal change and development. In sales and in life.
Tags: personal change, personal development, selling
John C. Maxwell – The 21 Irrefutable Laws Of Leadership: Follow Them and People Will Follow You
A classic for leaders, ie. for all of us. At work and in life. It sets a standard of what leadership is and what is not.
In short, it’s about using questions to make your customer really want your solution. A highly effective method to drive complex sales.
Bill Stinnett – Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
Brian Tracy – The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible
It’s a book about you and your customer. All you need to know about what, why and how customers buy. So that you can influence them better.
William Ury – Getting Past No: Negotiating In Difficult Situations
: Negotiating Agreement Without Giving InGetting to Yes
As this book breaks the author alphabetical order of this section, so it breaks patterns in which you often run your negotiations. So that their result is better.
Jeff Walker – Launch: An Internet Millionaire’s Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams
It’s a book for on-line marketers who want to make an impact with a launch. Both value impact for their audience and financial impact for themselves.
Tags: on-line, selling